Like many senior citizens, John and Marianne Nicholas aren’t exactly tech savvy. So Tracfone came to the Nicolas home to show the Florida couple some user-friendly cell phones, along with talk and data plans that suit their needs. When it comes to cell phones, seniors have far different needs than millennials, and Tracfone ensures the Nicholases have what works for them: a larger phone with an expansive screen, large numbers, and a smaller, more affordable plan.